
Made by Sia
Building a Product every 3 Months
I'm Sia, a software engineer in Amsterdam building a product every 3 months, while working 9-5 and sharing everything in public: wins, fails, revenue and cost numbers.
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Who I Am
I'm Sia, a software frontend engineer in Amsterdam, and an indie maker on a mission. For the next two years, I'm challenging myself to launch one product every three months while working a full-time 9-5 job.
Why? Because my ultimate goal is to replace my salary with revenue from my own projects, and gain the freedom to work on ideas I believe in.
I'm building in public, which means I share everything along the way, from wins and breakthroughs to mistakes, revenue, and costs. You'll see the unfiltered reality of turning side projects into a full-time career.
24-Month Journey
My detailed month-by-month roadmap to launch a product every quarter while building an audience and growing revenue.
Month 1
Sep 2025P1: A better way to handle call requests — ideation + MVP development
Month 2
Oct 2025P1: MVP development continues
Month 3
Nov 2025P1: MVP beta launch
Month 4
Dec 2025P1: Improvements + marketing + share data
Month 5
Jan 2026P2: Ideation + MVP development
Progress Towards Goals
Track my journey to building a sustainable indie business
Join the Newsletter
Get concise build updates, behind-the-scenes notes, and launch invites as I build one product every 3 months.